Princeton University Press Animal Spirits

Shortlisted for the 2009 }Financial Times/ Goldman Sachs Business Book Of The Year{ award, and ahead of the eventual winner in the online poll, this incisive book explores the role of human psychology in the global financial system and offers a radical new way to think about the economy. Priced competitively, this will be of great interest to anyone in business, or those who just want to understand how recent crises have occurred.