Generating Business Referrals Without Asking reveals why not asking for referrals is the key to a referral explosion. Generating Business Referrals Without Asking reveals why not asking for referrals is the key to a referral explosion. Whether you have been in business ten years or are still in your first year, you have undoubtedly heard about—or even experienced—the power of a business referral. The potential new client who “drops” into your lap, referred to you by someone else. It is the easiest way to bring in new clients and anyone who has experienced the power of a referral wants to know how to generate more referrals. Unfortunately, the majority of research results culminate in a single piece of advice: ask for the referrals in order to receive them. But what if you didn’t have to ask and could unleash a referral explosion? In Generating Business Referrals Without Asking, business owner Stacey Brown Randall teaches other business owners why asking for referrals isn’t necessary and what to do instead. She includes her five steps to building a business sustained by referrals, case studies and results from business professionals, and step-by-step roadmap for anyone seeking a better way to grow their business. Autorid: Stacey Brown Randall