The perfect pocketbook gift for the power-hungry - from 'the modern Machiavelli', Robert Greene, international bestselling sensation author of The 48 Laws of Power, Seduction and War. This concise version of the business classic Mastery provides a shortcut to Greene's powerful new tools for achieving greatness. Around the globe, people are facing the same problem - that we are born as individuals but are forced to conform to the rules of society if we want to succeed. To see our uniqueness expressed in our achievements, we must first learn the rules - and then change them completely. Charles Darwin began as an underachieving schoolboy, Leonardo da Vinci as an illegitimate outcast. The secret of their eventual greatness lies in a 'rigorous apprenticeship': they learnt to master the 'hidden codes' which determine ultimate success or failure. Then, they rewrote the rules as a reflection of their own individuality.Told through Robert Greene's signature blend of historical anecdote and psychological insight and drawing on interviews with world leaders, Concise Mastery builds on the strategies outlined in The 48 Laws of Power to provide a practical guide to greatness - and learn how to start living by your own rules.
This is the No.1 New York Times Bestseller. In China, for the first time, the people who weigh too much now outnumber those who weigh too little. In Mexico, the obesity rate has tripled in the past three decades. In the UK over 60 per cent of adults and 30 per cent of children are overweight, while the United States remains the most obese country in the world. We are hooked on salt, sugar and fat. These three simple ingredients are used by the major food companies to achieve the greatest allure for the lowest possible cost. Here, Pulitzer Prize-winning investigative reporter Michael Moss exposes the practices of some of the most recognisable (and profitable) companies and brands of the last half century. He takes us inside the labs where food scientists use cutting-edge technology to calculate the 'bliss point' of sugary drinks. He unearths marketing campaigns designed - in a technique adapted from the tobacco industry - to redirect concerns about the health risks of their products, and reveals how the makers of processed foods have chosen, time and again, to increase consumption and profits, while gambling with our health.Are you ready for the truth about what's in your shopping basket?
In the beginning was the Word. And the Word was: "Hey, you!" For Brutha the novice is the Chosen One. He wants peace and justice and brotherly love. He also wants the Inquisition to stop torturing him now, please...